Good & Bad Music Video

          Good & Bad Music Video
                  Techniques

Special Affects

Good example




This video is great use of special affect as it allow is very appealing and eye catching towards viewers. Special effects are good a good thing to have as it allow the view to be drawn in more due to the affects. At the beginning of the video we see Labrinth the artist spinning  on a chair  which show the viewer that he is the main character of the song. Apart from being a singer and a songwriter Labrinth is a young producer and music video's like this and his other single "Earthquake"  help illustrate the  creativity and skill Labrinth contains. The video has a affect on the viewer as they wonder what wacky or weird thing will happen. This video is great if you look at it in an entertainment quality.

Bad Example



This a clip from "Shark Attack 3" which is poorly made highlighted from this clip. The clip is meant to a shark eating people in the water to be perfectly honest i don't see any of that in the clip. In the beginning of the clip we a man steal the life jacket of a blonde female and jump into the sharks mouth, if you look carefully you can see the man shrink and dissolving in the sharks mouth which is really unrealistic, the savage nature of a shark would of bit the man squirting out blood and gore. Another reason why this poor is because of the shrinking of  the people in the boat which very poor because in reality the dingy boat would of been burst rather than just swallowed like a tablet.


Varied Camera Language
Good example



Yoko ono is a song made by Wiz khalifa and Chris brown this is a great example because it has great use of camera language due to the amount of movement produced making it very engaging making it very entertaining. The moderately fast beat is complimented well with the camera movement that was used making it very enjoyable for the viewer.

Bad example




This is a song from Atlanta's most well known artist called Big Boi. Musically this is a well designed music video but in terms of camera language it is very poor, the video contains a lot of movement from the subject in the frame but the camera has no movement what so ever. The camera is stationary 99 percent of the time and does not change. Due to this the entertainment of the video isn't that great and some viewers may become disinterested.

Large number of cut
Good example

 


Wiz Khalifa- Its Nothin' uses a number of cuts well, the cuts in the video are very face paced and show a good amount of detail to give the viewer a clear understanding of the narrative that is shown. The video show how Wiz khalifa's lifestyle  is on a regular basis showing viewer that he does weird thing and blows large amount of money in on day. The video is of Wiz Khalifia riding round in a sports car in the dessert doing wild things such as smoking and walking round with a chief hat on and at the very end we have him smashing a TV for fun. All these thing highlight what Wiz Khalifia does and what he feels like doing.

Cutting to The beat
Good example




XO Man- Quag is a good example of cutting to the beat.  The video shows a lot of camera language and movement due to the different angles they use even though the video does not have a clear story line it has lively movement to keep the viewer entertained. The video contains XO Man doing the "Quag" anywhere anytime especially in clubs or any other social event. The beat goes really well with the video as the high pace movement goes with the club scene that are at a high pace. Due to the use of camera movement and the rapid cutting the audience were entertained.

Bad example


This not a very good peace of cutting to the beat.  The reason why this video is not a good peace of cutting because the music does not go with the image/clip that is playing in the background which does not look entertaining. The whole song is a build up to something big and exciting but to be honest it just looks like a bunch of stars there is no excitement with that.

Green Screen
Good example


Lil Mama- Shawty get loose is a song that uses green screen very well to help create the futuristic affect which was previously seen in the Michael & Janet Jackson duet in the music video called "Scream". This video by Lil Mama is well constructed because it allows the viewer to be drawn in with the green screen which is complimented by the special effects used as well to make the video really enjoyable to watch.

Bad example


Tenacious D- Tribute has got to be the most worst music video i have ever witnessed. The  Green screen is so cheap the music video just screams out TACKY. The story is clear but the green screen affect puts me of from watching the whole video it puts me off it because i get annoyed at artist who have a good budget yet produce crap like this as if they just recorded the song using a mac.

Lip-Synching
Good Example

This a good example of lip synching because the movement she is doing goes with the lyric making it seem that she is actually sing to the uneducated eye. Lip synching is a hard technique but the facial expression and mouth structure on word really make the 'Singing' realistic.